August 7, 2014

STREETS - NEW YORK CITY from Tim Sessler

Freefly Systems //

Brooklyn Aerials //

August 6, 2014
The American Room

You could judge those rooms and say that America has a paucity of visual imagination, that we live in a kind of wasteland. Or you could draw another conclusion, and note that America might be a little more broke than it wants to show. The painfully expensive 2,000-square foot home is furnished with cheap big sofas and junk from Target. Maybe these video stars don’t hang pictures because they are renters. Maybe they know they are going to move soon, to another part of the state or country; suburbs are the temporary worker housing for America.

From Paul Ford on Medium

August 6, 2014
"The Web will be the single most foundational aspect of people’s lives in 2025. People’s companion devices — the 2025 equivalent of today’s phones and tablets — will be the first thing they touch in the morning and the last thing they put down to sleep. In fact, some people will go so far as to have elements of their devices embedded. The AI-mediated, goggle-channeled social interactions of the near future will be as unlike what we are doing today, as today’s social Web is to what came before. The ephemeralization of work by AI and bots will signal the outer boundary of the industrial age, when we first harnessed the power of steam and electricity to amplify and displace human labor, and now we see that culminating in a possible near-zero workforce. We have already entered the post-normal, where the economics of the late industrial era have turned inside out, where the complexity of interconnected globalism has led to uncertainty of such a degree that it is increasing impossible to find low-risk paths forward, or to even determine if they exist. A new set of principles is needed to operate in the world that the Web made, and we’d better figure them out damn fast. My bet is that the cure is more Web: a more connected world. But one connected in different ways, for different ends, and not as a way to prop up the mistakes and inequities of the past, but instead as a means to answer the key question of the new age we are barreling into: What are people for?"

Stowe Boyd, Pew Internet’s Digital Life In 2025

(via stoweboyd)

(via emergentfutures)

July 14, 2014
From the Tyranny of Digital Advertising

Not service, not content

When great interactive advertising works, it provides the ability to have a deep and meaningful relationship with people.

Whether services like Nike+ Running are advertisements is irrelevant: what matters is that because they are digital services, they are another way for brands to communicate with the people who buy or use their products in a meaningful, useful way.

The Product is the Service is the Marketing

There’s a way of looking at digital advertising where you draw a line between content and products or services.

On the content side is essentially TV and print advertising built for a networked world. It includes things like “viral” YouTube and Vine videos, Facebook posts, Twitter hashtag and Instagram campaigns, because these are essentially the new kind of consumable advert on different services.

These things are not so different from the TV spot of old - they are self-contained, short messages of communication that can now, thanks to networks, be passed around from one person to another, be commented on and be measured.

All of these messages are produced more quickly, in response to audience feedback, but in the end, they are atoms and atoms of advertising messages, shuttling around the new distribution networks that have already earned attention.They are, essentially, advertising agencies as meme-miners, chipping away trying to find the next meme-nugget to attach to a brand line and release into a media ecosystem where it can attract attention and multiply by getting people to repeat it.

From this piece by Dan Hon.

July 11, 2014
Faris on Integrative Ideas and Social Strategy

Introducing a pervasive effect, not element, into this system is now the job of advertising. It is not about what you make, but what effect what you do has on the system.

This is a pretty good read.

July 10, 2014
App: A Documentary About The Human Side Of The App Revolutio

With the advances in mobile computing over the past decade, software applications have captured the attention of the globe. Although some apps seem trivial and inconsequential, the details of our software say a lot about who we are as humans. Apps have changed how we live our lives and they will undoubtedly shape our future. Just as apps have made their way to the world stage, a small community of developers has emerged as modern day artisans. Their obsession over the details of every interaction and pixel has given these unlikely leaders a voice in shaping software in a way that respects what it means to be human. At its core, App: The Human Story is a vehicle to look at what it means to be human in a world of technology.

Check this out on Kickstarter

12:08pm  |   URL:
Filed under: app documentary 
July 9, 2014
Too Big To Ban

Uber announced a 5 percent decrease in the San Francisco Bay Areaannounced last week, and a similar drop in Los Angeles UberX prices revealed earlier last month. The company says UberX drivers in California (though apparently not in New York) will still get paid their standard 80 percent portion of what the fare would have been before the discount. As Forbes‘ Ellen Huet points out, the arrangement means a San Francisco ride that once cost $15 will now cost passengers $11.25, but the driver still gets paid $12.

In that scenario, Uber loses money twice-over. First, it loses the 75 cents extra it pays to make up the difference to the driver. Second, its taking exactly zero commission. In effect, the company is paying for passengers to ride.

he more riders Uber can get in its cars and accustomed to having its push-button convenience as an option, the less incentive politicians have to stay on Uber’s case. By drastically lowering its prices, Uber is doing more than increasing its customer base. It’s cultivating constituents — the people who will complain when someone in power tries to take away their Uber. If Uber can survive its many political battles, it stands to become a huge, and hugely valuable, global enterprise. For investors, that’s a billion dollars well spent.

Thanks Wired

2:09pm  |   URL:
Filed under: uber 
July 3, 2014
Night Walks with Google

I just found this awesome little project from Google.

The Night Walk experience is built on top of a variety of Google products, and integrates with several others, to tell the story of Julie and the city of Marseille. It features a customised Google Maps integration – built upon 360-degree photospheres – that allows you to follow Julie’s route with familiar navigation. The walk itself is augmented via the Google Knowledge Graph, which adds contextual data and information.

I really like the panorama from Notre Dame de la Garde.

June 24, 2014

Loving this.


June 18, 2014

Optical Illusions

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